Adding texture to direct mail

Sample box and direct mail design for CDUK

User benefits

  • Samples delivered directly
  • Impressive new range of textured panels offering wide spectrum of creativity
  • ‘Polaroid’ cards communicate full range of textures
  • Free and personalised to user recipient

Client benefits

  • A direct way of introducing a new range to selected specifiers
  • Physical samples straight to the user’s hand
  • Mixture of media used to convey scope and potential of range
  • QR and other data capture mechanisms incorporated
  • Quality of package enhances CDUK reputation

In the client’s words

We have worked with CDP for a number of years, so were confident in their ability to deliver a direct mail campaign that really reflected our brand identity and the high-end products we offer. We were not disappointed, from the very inception, we were wowed by their design concepts.

Dan Clark, Marketing Manager

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