Steel envelope

CDP

With a presence in more than 60 countries, ArcelorMittal is one of the world’s leading steel and mining companies. They supply quality steel to the major global markets with the aim of producing safe, sustainable products.

ArcelorMittal construction industry literature

Project:

Steel envelope – sample and specification binders within an engineered slip case

Client:

ArcelorMittal S.A.

Brief:

To create a very high impact piece that appeals to both specifiers and the steel manufacturing industry, showing the potential and capabilities of steel for construction.

Solutions:

  • Contains CD-sized removable metal samples
  • Gives the specifier unique, tactile, physical experience of materials, textures and colours.
  • Supplemented by product data and specification information
  • Underpinned throughout by beautiful application photography of finished sites.

Results:

  • 1100 copies were produced in 7 languages and distributed to major architectural practices and manufacturers in around 10 countries.
  • Feedback has been very positive and substantially boosted ArcelorMittal’s presence as a supplier to the specification end of the built environment.
ArcelorMittal construction industry literature
ArcelorMittal construction industry literature
ArcelorMittal construction industry literature
ArcelorMittal construction industry literature
ArcelorMittal construction industry literature
ArcelorMittal construction industry literature
CDP

3a Lakeview Stables
St Clere
Kemsing
Kent
TN15 6NL

01732 763600
design@cdpweb.co.uk


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